Our collaboration with Heineken on the Worlds Apart | #OpenYourWorld campaign focused on over 80 years of psychological research to inform and establish the value of common ground. By embracing diversity, showing empathy and being open to interactions we informed the message of how to open your world. The video won Bronze Lions in the Brand Voice and Strategic Storytelling category, as well as the Business Citizenship/Corporate Responsibility category at Cannes Lions Festival of Creativity 2017.
Theme: Consumer Behaviour
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